JOURNAL

The PINKO Spring Summer 2025 Campaign is a tribute to the notion of SELF in all its positive and multifaceted senses, starring Mariacarla Boscono.

Just for you, we've selected this season's most sought-after bags, each one with its own story, emotion and journey. Be inspired by the latest trends, best-sellers and style ideas. Find the perfect bag to express yourself. Visit our page and fall in love!

This year, we decided to embrace the Holiday atmosphere and put a little more magic into this enchanted moment, both for a guide to gifting and for a super shiny and special partywear selection for enchanted evenings. 'Tis the season to gaze into the crystal ball, and pick the perfect gift for anyone on your list - including yourself!

For us, being perfect is not about conforming, it’s about being deeply, definitely yourself. "Perfectly, You" isn’t just a title, it’s a promise: with these looks, we want you to be able to tell your story every day, at any time... even when it's colder out!

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PINKO Up is the collection dedicated to spirited girls aged 6 to 14: social, bold, curious—future PINKO Lovers who always know how to choose the right look.

For our latest sustainable Reimagine collection, PINKO creative director Caterina Negra, worked with longtime collaborator Patrick McDowell developing a collection inspired by her love of Horses.

The new PINKO Sunglasses line strikes the perfect balance between modern design and traditional Italian craftsmanship

A wardrobe drawing on that pure PINKO DNA: timeless, iconic garments to pair together to be your best "Pazzesco" self.

Presenting the new shoes collection for Fall/Winter 2024. It has everything you could possibly want, from sneakers, boots and ankle boots to ballet flats and pumps. But look closer and you'll see there's a lot more to them.

Mariacarla Boscono is back as the face of the PINKO Fall/Winter 2024-25 campaign: the supermodel and fashion icon is the beating heart of "Always Pazzesco", a concept that represents an evolved form of the one introduced last season.

The collaborations, events and red carpet moments that got us closer and closer to the magic world of cinema.