The PINKO Spring Summer 2025 Campaign is a tribute to the notion of SELF in all its positive and multifaceted senses, starring Mariacarla Boscono.

For us, being perfect is not about conforming, it’s about being deeply, definitely yourself. "Perfectly, You" isn’t just a title, it’s a promise: with these looks, we want you to be able to tell your story every day, at any time... even when it's colder out!

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This year, we decided to embrace the Holiday atmosphere and put a little more magic into this enchanted moment, both for a guide to gifting and for a super shiny and special partywear selection for enchanted evenings. 'Tis the season to gaze into the crystal ball, and pick the perfect gift for anyone on your list - including yourself!

A wardrobe drawing on that pure PINKO DNA: timeless, iconic garments to pair together to be your best "Pazzesco" self.

Presenting the new shoes collection for Fall/Winter 2024. It has everything you could possibly want, from sneakers, boots and ankle boots to ballet flats and pumps. But look closer and you'll see there's a lot more to them.

Mariacarla Boscono is back as the face of the PINKO Fall/Winter 2024-25 campaign: the supermodel and fashion icon is the beating heart of "Always Pazzesco", a concept that represents an evolved form of the one introduced last season.

The collaborations, events and red carpet moments that got us closer and closer to the magic world of cinema.

The PINKO Pazzesco Limited Edition t-shirt is finally available!

Starring Mariacarla Boscono and the driven organisation, Breaking Through The Lens: relive the PINKO experience at the 2024 Cannes Film Festival.

While inspired by '90s glamour in its purest and most iconic form, it's much more than this alone. For this reason, we want you to experience PINKO Pazzesco in a variety of ways to stimulate your senses, mirroring the eclectic nature of our brand.

La Campagna PINKO Spring Summer 2024 con Mariacarla Boscono è una celebrazione del glamour nella sua forma più pura, più iconica, più riconoscibile di sempre: quella degli anni 90.

A story of close bonds, messages and a truly special new bag.

We have created something you can always wear to chase your dreams, your desires, and your ambitions.

The PINKO Reimagine capsule collection for the Spring Summer 2024 season is coming to life, designed jointly by Patrick McDowell and Caterina Negra: a true pas de deux, danced on the tiptoes of the imagination, to the growing rhythm of increasing responsibility in the fashion world.

Three friends and a dollhouse. Three completely different characters and one dollhouse to customise.

We're returning to the red carpet of the 80th edition of the Venice Film Festival!

With Customix, we use the latest AR (Augmented Reality) technologies to design real portals to new worlds for you to discover much more about your favourite PINKO products.

The PINKO looks and stars, on the red carpet and behind the scenes at the 76th edition of the Cannes Film Festival.

We are working with UNICEF to help with the emergency in Turkey and Syria.

Our commitment to protecting customers against counterfeit products has always been one of our top priorities.

For the Spring/Summer 2023 campaign, we flew to Neverland with the magnetic and charming Irina Shayk.

PINKO Galleria is officially open: a new space in the very heart of Milan's luxury shopping area, a Store completely dedicated to PINKO's timeless icon, the Love Bag.

“Behind every great woman there is always a great man.” The time has finally come to meet the great man behind the PINKO woman.

The new PINKO Shoes Spring Summer 2025 collection celebrates the strength and boldness of all women who face daily life with courage and determination.