JOURNAL

The PINKO Spring Summer 2025 Campaign is a tribute to the notion of SELF in all its positive and multifaceted senses, starring Mariacarla Boscono.

This year, we decided to embrace the Holiday atmosphere and put a little more magic into this enchanted moment, both for a guide to gifting and for a super shiny and special partywear selection for enchanted evenings. 'Tis the season to gaze into the crystal ball, and pick the perfect gift for anyone on your list - including yourself!

For us, being perfect is not about conforming, it’s about being deeply, definitely yourself. "Perfectly, You" isn’t just a title, it’s a promise: with these looks, we want you to be able to tell your story every day, at any time... even when it's colder out!

A wardrobe drawing on that pure PINKO DNA: timeless, iconic garments to pair together to be your best "Pazzesco" self.

Presenting the new shoes collection for Fall/Winter 2024. It has everything you could possibly want, from sneakers, boots and ankle boots to ballet flats and pumps. But look closer and you'll see there's a lot more to them.

Mariacarla Boscono is back as the face of the PINKO Fall/Winter 2024-25 campaign: the supermodel and fashion icon is the beating heart of "Always Pazzesco", a concept that represents an evolved form of the one introduced last season.

The collaborations, events and red carpet moments that got us closer and closer to the magic world of cinema.

Starring Mariacarla Boscono and the driven organisation, Breaking Through The Lens: relive the PINKO experience at the 2024 Cannes Film Festival.

While inspired by '90s glamour in its purest and most iconic form, it's much more than this alone. For this reason, we want you to experience PINKO Pazzesco in a variety of ways to stimulate your senses, mirroring the eclectic nature of our brand.

A story of close bonds, messages and a truly special new bag.

We have created something you can always wear to chase your dreams, your desires, and your ambitions.

Three friends and a dollhouse. Three completely different characters and one dollhouse to customise.